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25 March 2025

Insights from Experts: What Risk Means in 2025

The 'experts' are asking the wrong question.

They're asking "What will happen next?" When they should be asking "How can we thrive no matter what happens?"

In 2025, risk isn't about prediction anymore. It's about preparation. About building businesses that work in any weather.

Here's what we understand:

The game has changed. The old models don't work. The future isn't a straight line. And that's okay.

Because risk in 2025 isn't about avoiding uncertainty. It's about embedding adaptability into your DNA.

The winners are: Building flexible systems instead of rigid plans Creating options instead of forecasts Developing capabilities instead of predictions Learning faster instead of planning better

But here's the counterintuitive truth: The more uncertain things get, the simpler your approach needs to be. The more complex the world becomes, the clearer your principles must be.

The question isn't "what will happen next?" It's "what capabilities do we need to thrive in any scenario?"

That's the shift. That's the insight. That's what risk means in 2025.

Are you still trying to predict the future, or are you building the capability to shape it?